Sponsor booking intake

One clean brief before any money changes hands.

This page is the manual intake sheet for Winchester sponsor enquiries. It collects the decisions needed before Stripe, Buttondown ad tags, inventory holds or outreach can go live.

Do not enable checkout links, collect payment or reserve inventory before the editor approves live launch.

Package choice

Pick one package before copy review

GBP125 per issue

Founding issue sponsor

Estate agents, solicitors, schools, tutors, cafes, restaurants, culture venues and premium home services

Package slug: founding-issue-sponsor

Placement: One clearly labelled sponsor block after the lead story, with one link and one practical Winchester-area offer.

GBP350 per week

Weekly Winchester partner

Higher-consideration Winchester and Hampshire services that benefit from repeated morning reach

Package slug: weekly-winchester-partner

Placement: Five weekday sponsor placements after the editor approves live audience proof and the Buttondown send path.

GBP250 per month

Referral reward sponsor

Bookshops, cafes, theatres, attractions, family venues and local experiences

Package slug: referral-reward-sponsor

Placement: Referral page, share page and one newsletter growth block after Buttondown referral attribution is live.

Required fields

Minimum booking data

AdvertiserBusiness name, public website, billing contact and approval contact.
Local fitWinchester, Alresford, Whiteley, Bishop's Waltham, Itchen Valley or another covered Winchester-area community served.
CampaignPackage slug, requested date range, offer summary, destination URL and UTM preference.
CopyHeadline up to 70 characters, body up to 320 characters, one plain-text fallback and one call to action.
ComplianceLegal, financial, medical, education, housing, employment, political or prize claims flagged for manual review.
InventoryManual hold status, hold expiry, Buttondown sponsor tag and post-send reporting note.

Qualification

Reject weak-fit leads early

Qualifier

Does the advertiser serve Winchester, Alresford, Whiteley, Bishop's Waltham or South Downs readers?

Qualifier

Is the offer useful to residents before it is promotional?

Qualifier

Can the sponsor provide one clear landing page and plain-English copy?

Qualifier

Does the claim need regulated, medical, financial, legal or education review?

Qualifier

Has the editor approved live outreach, payment and inventory reservation?

Readiness decision

Move, hold or reject before Stripe/Buttondown setup

Decision rule

Reject when local fit or compliance is weak.

Decision rule

Hold for review when proof or inventory data is incomplete.

Decision rule

Only move to Stripe/Buttondown setup after the editor approves the specific sponsor and dates.

Copy worksheet

Paste-ready sponsor spec

Package slug:
Advertiser name:
Service area:
Requested dates:
Landing page:
Headline (max 70 chars):
Body (max 320 chars):
CTA:
Plain-text fallback:
Compliance risks:
Manual approval status:

Hard boundary

No live action from this page

No checkout

No Stripe checkout link, invoice, payment collection or slot reservation is enabled.

No outreach

No prospect contact is sent by cron; public business routes require manual approval first.

No circulation claim

Do not imply live reach, subscriber count or performance data until Buttondown analytics are wired and verified.