Sponsor booking intake
This page is the manual intake sheet for Winchester sponsor enquiries. It collects the decisions needed before Stripe, Buttondown ad tags, inventory holds or outreach can go live.
Do not enable checkout links, collect payment or reserve inventory before the editor approves live launch.
Package choice
GBP125 per issue
Estate agents, solicitors, schools, tutors, cafes, restaurants, culture venues and premium home services
Package slug: founding-issue-sponsor
Placement: One clearly labelled sponsor block after the lead story, with one link and one practical Winchester-area offer.
GBP350 per week
Higher-consideration Winchester and Hampshire services that benefit from repeated morning reach
Package slug: weekly-winchester-partner
Placement: Five weekday sponsor placements after the editor approves live audience proof and the Buttondown send path.
GBP250 per month
Bookshops, cafes, theatres, attractions, family venues and local experiences
Package slug: referral-reward-sponsor
Placement: Referral page, share page and one newsletter growth block after Buttondown referral attribution is live.
Required fields
| Advertiser | Business name, public website, billing contact and approval contact. |
|---|---|
| Local fit | Winchester, Alresford, Whiteley, Bishop's Waltham, Itchen Valley or another covered Winchester-area community served. |
| Campaign | Package slug, requested date range, offer summary, destination URL and UTM preference. |
| Copy | Headline up to 70 characters, body up to 320 characters, one plain-text fallback and one call to action. |
| Compliance | Legal, financial, medical, education, housing, employment, political or prize claims flagged for manual review. |
| Inventory | Manual hold status, hold expiry, Buttondown sponsor tag and post-send reporting note. |
Qualification
Does the advertiser serve Winchester, Alresford, Whiteley, Bishop's Waltham or South Downs readers?
Is the offer useful to residents before it is promotional?
Can the sponsor provide one clear landing page and plain-English copy?
Does the claim need regulated, medical, financial, legal or education review?
Has the editor approved live outreach, payment and inventory reservation?
Readiness decision
Reject when local fit or compliance is weak.
Hold for review when proof or inventory data is incomplete.
Only move to Stripe/Buttondown setup after the editor approves the specific sponsor and dates.
Copy worksheet
Package slug: Advertiser name: Service area: Requested dates: Landing page: Headline (max 70 chars): Body (max 320 chars): CTA: Plain-text fallback: Compliance risks: Manual approval status:
Hard boundary
No Stripe checkout link, invoice, payment collection or slot reservation is enabled.
No prospect contact is sent by cron; public business routes require manual approval first.
Do not imply live reach, subscriber count or performance data until Buttondown analytics are wired and verified.
